Creating the ring of her dreams is a true privilege. I’m honored to be trusted by the couples who choose us to celebrate such an important milestone." - Mimi So

IT'S PERSONAL
Mimi’s personal approach to design goes beyond the final product. By taking the time to get to know each client, she becomes a trusted confidant. The final result is the ultimate reflection of your unique story and personality.

QUALITY
Mimi’s reverence for quality and wearability, combined with her design ethos, set the brand apart turning loyal clients into lifetime collectors. Each stone is reviewed by our in-house gemologist and all final pieces are personally approved by Mimi.
SUSTAINIBILITY
At Mimi So, we hold ourselves to resolute standards of ethics and sustainability. All of our diamonds are conflict-free in accordance with the Kimberley Process and we work with 100% recycled metals. Our goal is twofold: to help you find the perfect diamond with the highest level of expertise while upholding socially conscious global values.

MADE IN NYC
Each piece is handcrafted in our atelier. Devoted to the finest standards of artistry and the hand-selection of ethically sourced, superior materials, the Mimi So workshop is led by New York based master jewelers trained in both modern techniques and a renaissance style of craftsmanship.

BEYOND THE ATELIER
We'll make this day a memorable part of your story. Whether it be dinner and a show, sight-seeing, or a night on the town, our attentive team of native New Yorkers will help you plan beyond your consultation.